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Kia has rewritten the rules for what a value-focused brand can deliver. From compact city cars through to spacious family SUVs and class-leading electric vehicles, every model is built around ownership programmes that take the stress out of buying new. Sharp styling, real-world technology and a clear investment in design and build quality have made Kia a default choice for Australian buyers who used to default elsewhere. It's no longer the underdog – it's the benchmark a lot of mainstream brands have to compete with. Worth comparing against any rival on your shortlist.
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The Expert's Take on Kia
2026 Kia Sportage Review
When the Kia Sportage first arrived in Australia in the 1990s, it was a rather primitive compact 4x4, genuinely designed for off-road use and competing with the Suzuki Jimny. Over the generations, it has transformed into a capable five-door, five-seat…
Toby Hagon
Car Expert












